Your business is focused on making ever sale count, you have a sales staff whose only job is to take care of your customers and yet you still get complaints. You have customers complaining that they are getting the wrong merchandise or that the person on the other end was not pleasant to deal with. The easy way to see what is going on is to install a phone recorder on each of your sales phone lines so that there is a recorded copy of every conversation.
Using a phone recorder such as those from DynaMetric is nothing new; many businesses have been using them for years to help improve their business. You can use the recordings to see which of your sales staff are doing their jobs and weed out the ones who are not. Your customers are not likely to be offended as long as you make sure that you inform them that their call will be recorded
In most cases your customers will appreciate the extra efforts to improve your customer service and the recordings will help your sales staff to do a much better job. Adding a phone recorder to your phone system is an inexpensive cure to what could become a very costly problem if left unchecked.
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